The Limits of Vision

Craig, my optician, started waxing about how great these new glasses were, how many famous (and smart) people owned a pair, and how he (being in good company) used them himself. He likes to talk, so he quickly moved on to his assessment of his suppliers. The SuperFocus people aren’t traditional eyewear manufacturers. They’re entrepreneurs — the new kids on the block. So when Craig offers suggestions for improvement, they usually respond with, That’s an interesting idea. We’ll try it. […]

Never Be Closing is filled with creative strategies and invaluable tools to help you drive more sales. If you’re serious about being successful, it’s a must-read.
   --Jill Konrath, author of Agile Selling and SNAP Selling